10 Teams
Ten owners, one auction room
Ten franchises, each with its own owner, go head to head to build their squad.
Fantasy Auction League
India's first offline, IPL-style cricket auction. Bid for your players, build your squad and, for one season, be a franchise owner.
Bid for your players. Build your squad. For one season, be a franchise owner.
The Fantasy Auction League is India’s first offline, IPL-style cricket auction. Ten franchises, each with its own owner, go head to head in a live auction room, bidding with credits for the real players turning out in that season’s IPL.
As those players perform in real matches, franchises earn points on a system built by our strategists. The auction is just the start: every week, each franchise picks a fresh playing XI, and the table updates after every match.
How it works.
Mock Auction
Run exactly like the real one
The format mirrors a real IPL auction. Credits stand in for cash, so the stakes feel real.
Same Players
One shared pool of real players
Every franchise bids from the same pool: the actual players turning out on the field that season.
Credit Points
Scored on real performance
As those players perform in real matches, franchises earn points on a system built by our strategists.
You don't have to manufacture the excitement. It already exists.
- cumulative IPL viewers across TV and digital, 2026 season
- 1.2B+
- cricket viewers in India, the country's dominant sport
- 612M
- viewers on the 2026 opening weekend alone
- 515M+
- fans following the IPL exclusively on OTT and digital
- 228M+
Your colleagues are already watching, arguing and picking sides. This points that energy at your company.
How the season actually unfolds.
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Step 1
A team is built
Departments and floors turn into franchises overnight, each with an owner group, a team name and a budget burning a hole in their pocket.
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Step 2
Auction day
Franchises bid live for real cricketers on the auction floor, budget in hand and the clock running.
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Step 3
The season begins
As real IPL matches are played, every franchise picks a fresh playing XI from their pool, every single week.
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Step 4
Live standings, every match
Points land as players perform. The table updates after every match, and a new weekly winner is crowned.
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Step 5
Season finale
At the closing awards ceremony every weekly winner gets their moment, and the overall champion is crowned in front of the company.
Your players perform. Your franchise scores.
Batting
- Every run
- 2 pts
- Boundary four
- +2
- Boundary six
- +4
- 50+ in an innings
- +8
- Out for a duck
- −4
Bowling
- Every wicket
- 50 pts
- 3-wicket haul
- +6
- 5-wicket haul
- +20
- Maiden over
- +16
- Hat-trick
- +30
Fielding
- Catch
- 8 pts
- 3 catches in an innings
- +10
- Run out
- 16 pts
- Stumping
- 12 pts
- Caught and bowled
- 16 pts
Pick your XI, every single week. The auction is just the start. Every week, pick your XI from that week's real fixtures. Get it right, and the points follow.
Stop asking people to play. Ask them to own.
One bid, and they have skin in the game. Breakfast score-checks. Pantry arguments. Group-chat bragging rights. Sixty days of it, not one afternoon.
A 60+ day season
Engagement stops being a date on the calendar and becomes a daily habit.
Everybody plays
The skills that win are strategy, budget discipline and nerve. Anyone can bring those.
An identity
People stop attending an event and start belonging to a franchise.
Not a replacement. A different shape of engagement.
Annual Sports Day
1 day
- Cross-department mixing (yes)
- Everyone can play, not just athletes (no)
- Standing teams that carry into next year (no)
- Keeps running without extra effort (no)
Team Offsite
2 days
- Cross-department mixing (yes)
- Everyone can play, not just athletes (yes)
- Standing teams that carry into next year (no)
- Keeps running without extra effort (no)
Fantasy Auction League
60+ days
- Cross-department mixing (yes)
- Everyone can play, not just athletes (yes)
- Standing teams that carry into next year (yes)
- Keeps running without extra effort (yes)
Sports day and the offsite both work. This just runs on a different timescale.
This isn't a pilot. It's a proven format.
- media reach through broadcast partner CricTracker
- 3.6M+
- participants across editions
- 250+
- sponsors onboarded to date
- 15+
- franchise teams every edition
- 10
- editions delivered end to end
- 4
Brands that have backed the league
What this actually does for your culture.
Lot 01
Connection
Bonds forged at the auction table.
Lot 02
Inclusion
Everyone bids. Nobody sits out.
Lot 03
Momentum
365 days of engagement.
Lot 04
Content
A season of stories, ready-made.
Lot 05
Leadership
Watch who leads under pressure.
Lot 06
Legacy
Rivalries that carry into year two.
From first call to auction night in six weeks.
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Week 1
Discovery
Headcount, calendar and objectives aligned.
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Week 2
Format lock
Teams, budgets, rulebook and auction date.
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Week 3
Internal launch
Owners recruited, teams named, word spreads.
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Weeks 4 to 5
Build
Platform, jerseys, collateral and player pool.
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The main event
Week 6
Auction night
The floor, the spend board, the hammer.
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Weeks 7 to 15
The season
60+ days. Live tables, weekly winners.
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The finale
Week 16
Awards night
Trophies, titles, champions crowned.
Why be a team owner?
- Positive brand association
- Stronger brand equity
- Interactive engagement
- Future collaborations
- Innovative initiatives
- Engaging content
